104年第1學期-1443 商用英文(一) 課程資訊

課程分享

選課分析

本課程名額為 35人,已有27人選讀,尚餘名額8人。

評分方式

評分項目 配分比例 說明
Participation 20
Quizzes 10
Homework 30
Midterm 20
Final: Oral presentations/ 20

授課教師

羅愛倫

教育目標

The aim of the Business English class is for students to enhance their English language skills within a business context. The class will focus on the four skills: reading, writing, listening and speaking. Students must become familiar with key business concepts and understand how business works in different cultures. This will be achieved through a variety of classroom activities, as well as home assignments, quizzes, team work and oral presentations. Students are encouraged to participate.

課程概述

Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories includes: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.

課程資訊

參考書目

Market Leader, pre-intermediate, ISBN: 978 1 4058 8137 1