107年第2學期-1442 商用英文(一) 課程資訊

課程分享

選課分析

本課程名額為 35人,已有34人選讀,尚餘名額1人。

評分方式

評分項目 配分比例 說明
Mid-term examination 25
Final examination 25
Daily work 50 participation, discussion input and quality, preparation, motivation, written work, quizzes, homework, group project quality.

授課教師

李心馨

教育目標

To improve students’ listening, speaking, and writing abilities concerning international business subjects by having students analyze various aspects and concepts of management, international business theory, marketing, and business ethics.

課程概述

Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories includes: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.

課程資訊

參考書目

(1) Total Business 3, National Geographic Learning, 2012 (ISBN: 9780462098692)
(2) Business week
(3) Business news