109年第2學期-1148 International Business 課程資訊

評分方式

評分項目	配分比例	說明
Class Discussions	20
Team Presentations	20
Exams	40
Class Attendance / participation:	20

教育目標

This course exposes students to key issues in international business and management through a variety of learning experiences and activities that include team discussion, group presentations, and written reports. The course covers such topics as the IB environment, strategy and opportunity assessment, international markets and global firms. The aim of the course is to enhance students’ IB awareness. The highly interactive class activities also serve to strengthen both oral and written communications for all participants and inspire them to search for excellence in future study and career.

基本資料

必修課，學分數：0-3
上課時間：五/1,2,3[M230]
修課班級：管理學院2
修課年級：年級以上
選課備註：全英語授課，限管院國際菁英組人工加選修課，不開放重修生選課。管院學生不可作為英文畢業門檻替代課程。

參考書目

International Business: The New Realities, Global Edition, 5th Edition, Pearson, by: S. Tamer Cavusgil, Gary Knight, John R. Riesenberger,