99年第2學期-5267 專題討論Ⅱ 課程資訊

評分方式

評分項目	配分比例	說明
Class Participation and Attendance	30	If you are absent THREE times throughout the semester without a legitimate reason, you will be penalized with FIVE point deduction off your final grade.
Individual case presentation	30	1.The students have to follow the introduction of the case method for case study.
Individual report	20	Students are required to hand in (not more than) 3 pages of written group works of the case study to the lecturer in class.
Pop exams/Homework Assignment / Readings	20	Homework /Assignments

教育目標

• Apply theoretical knowledge and concepts of marketing to case studies / real situations and able to exercise problem solving skills dealing with marketing problems in different types of contexts. • Critically access, analyze and syntheses for decision making to solve the organization problems.

基本資料

必修課，學分數：1-1
上課時間：三/5
修課班級：餐旅碩2
修課年級：年級以上
選課備註：M207-3上課 不開放廣部附讀

參考書目

This course requires no assigned textbook, but may have assigned readings depends on the course content each week.