103年第1學期-5572 電子商務 課程資訊

教育目標

This course is designed for those students whose major are Industrial Engineering with graduate level focusing on the spirit of Electronic Commerce (EC). The course is concerned with Information Systems (IS) as being used in various application arenas. The essential concepts include how EC is (will be) executed on the most widely open existing infrastructure - Internet. A student who successfully completes this course is able to have obtained the followings : - A profound understanding in EC from a global point of view as well as its complexity. - A solid capability to specify the IS & the Information Technology (IT) that stimulating the organizations to pursuit the EC on the Internet. - A crystal clear knowledge regarding how computers can assist an organization to carry out the complicated IS to construct and develop the EC from hardware and software aspects.

課程概述

網際網路的廣泛使用下，商業活動、教育文化及生活應用等層面已深受影響。本課程結合理論發展與實務應用，期能使學生具備在e世代中應具有之能力。

基本資料

選修課，學分數：3-0
上課時間：二/6,7,8[ST023]
修課班級：工工碩博1,2
修課年級：年級以上
選課備註：B640

參考書目

(1) Deitel, H. M., P. J. Deitel, and K. Steinbuhler, e-Business & e-Commerce for Managers, Deitel & Associates, Inc. and Prentice Hall.,2001, ISBN: 0130323640

(2) Kalakota, Ravi and Marcia Robinson, e-Business 2.0 Roadmap for Success, John Wiley & Sons, Inc., 2001, ISBN: 0201721651

(3) Kalakota & Whinston, Frontiers of Electronic Commerce, Addison-Wesley Publishing Company, 1996, INC. ISBN : 0201845202.

(4) Laudon, Kenneth C., Carol Guercio Traver, E-commerce: Business, Technology, Society,Pearson Educational International, 2007, ISBN 0132055309