108年第2學期-1336 電子商務 課程資訊

評分方式

評分項目	配分比例	說明
Quiz	40
Mid-term	30
Final exam	30

教育目標

This course will be taught in English. I strongly recommend the students to think that the course is the bridge for you to take advantage of Information Communication Technology (ICT) for future International Business career from Electronic Commerce (EC) and Web Marketing point of view. The successful EC business model has been widely applied in many arena and it is continue to grow in various ways. The major objective of this course is to provide the students having sufficient background knowledge concerning the application of EC in the near future.

課程概述

電子商務，它代表了在網路上進行並完成的交易程序。但電子商務不只是買賣的行為，亦包含電子化的溝通、協同，及探索、發現相關資源程序，同時也涉及電子化學習、電子化政府等應用。電子商務改變了商業活動及各種作業模式，對於人類的生活也將有深遠的影響。

基本資料

選修課，學分數：0-3
上課時間：三/10,11,12[M023]
修課班級：國貿系2-4
修課年級：年級以上
選課備註：英語授課。

參考書目

Major materials will come from new reports on the web sites.