108年第2學期-3031 人文：社群媒體與創意寫作 課程資訊
評分方式
| 評分項目 | 配分比例 | 說明 |
|---|---|---|
| attendance | 10 | |
| participation | 10 | |
| short writings | 30 | |
| presentation | 30 | |
| final | 20 |
選課分析
本課程名額為 60人，已有12 人選讀，尚餘名額48人。
登入後可進行最愛課程追蹤 [按此登入]。
教育目標
This course will introduce critical thinking for reasoned decision making and analyze social media profile in order to help students implement and manage a comprehensive social media strategy for their organization and brand.
Social media not only provides marketers with a means of communicating with their customers, but also a way to express themselves in creative writing as self-media or personal branding.
This course can benefit personal life and career by giving students practical knowledge and valuable insights to create a compelling social media marketing strategy.
課程資訊
基本資料
必修課，學分數：0-2
上課時間：五/6,7[C220]
修課班級：共必修2-4
修課年級：年級以上
選課備註：全英語授課
教師與教學助理
授課教師：李怡萱
大班TA或教學助理：尚無資料
Office HourContact me by mail (post)
facebook: https://www.facebook.com/thinkdeeplee/
授課大綱
授課大綱：開啟授課大綱(授課計畫表)
(開在新視窗)
參考書目
The Art of Social Media: Power Tips for Power Users by Guy Kawasaki and Peg Fitzpatric ISBN 9781591848073
HILDE A. M. VOORVELD. (2019). BRAND COMMUNICATION IN SOCIAL MEDIA: A RESEARCH AGENDA.JOURNAL OF ADVERTISING. P14-26.
AUSTIN J. FREELEY & DAVID L. STENBERG, ARGUMENTATION AND DEBATE: CRITICAL THINKING FOR REASONED DECISION MAKING (13TH ED., 2014).
ELLISON, N. B., & BOYD, D. (2013). SOCIALITY THROUGH SOCIAL NETWORK SITES. OXFORD HANDBOOK OF INTERNET STUDIES.
DONNA E. ALVERMANN, VICTORIA R. GILLIS, STEPHEN F. PHELPS. (2013). CONTENT AREA READING AND LITERACY: SUCCEEDING IN TODAY”S DIVERSE CLASSROOM.
PARISER, E. (2011). THE FILTER BUBBLE: HOW THE NEW PERSONALIZED WEB IS CHANGING WHAT WE READ ANDHOW WE THINK. CH. 4 THE YOU LOOP.
Supplemented Articles will be distributed
開課紀錄
您可查詢過去本課程開課紀錄。 人文：社群媒體與創意寫作歷史開課紀錄查詢