108年第2學期-6123 Entrepreneurship and Innovation Management 課程資訊

評分方式

評分項目 配分比例 說明
Class Participation (Discussion, Assignments, Projects) 40
Mid-term Proposal 30
Final Report 30

選課分析

本課程名額為 30人,已有18 人選讀,尚餘名額12人。


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授課教師

張譽騰 傅郁芬

教育目標

This course focuses on providing students with an understanding of the nature of enterprise and entrepreneurship and introduces the role of the entrepreneur, innovation and technology in the entrepreneurial process. It involves "building something from scratch" and successful entrepreneurs know how to manage and mitigate uncertainty and risk with financial management. The course content is relevant to those students thinking about starting a business in the entrepreneurship area. The main content of the course covers: 1.Entrepreneurship overview 2.The entrepreneurial environment 3.Opportunity recognition and design thinking 4.Evaluating entrepreneurial opportunities 5.Business models 6.Business planning 7.Financing entrepreneurship 8.New Venture Financing: Considerations and Choices 9.Financial Aspects of Strategic Planning 10.The Entrepreneur’s Perspective on Valuation 11.Innovation and entrepreneurship

課程資訊

參考書目

Leonard A. Schlesinger, Charles F. Kiefer, and Paul B. Brown. Just Start: Take Action, Embrace Uncertainty, Create the Future (English), Harvard Business Review Press.

Janet Kiholm Smith, Richard L. Smith, Richard T. Bliss. Entrepreneurial Finance Strategy, Valuation, and Deal Structure. (2011). Stanford University Press.

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