商用英文(一)

109學年第1學期 必修課 2 學分
授課大綱
35
名額
29
已選
6
餘額
上課時間
二/1,2[M217]
授課教師
Office Hour:Office M615B Office hours: Monday 9.10~10.10, Wednesday 8.10~10.00
修課班級
國貿系2A · 年級以上
課程資訊
選課分析
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Participation / attendance
20
Midterm
20
Final
20
Oral Presentation/Homework
40

Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories includes: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.

The aim of the Business English class is for students to enhance their English language skills within a business context. The class will focus on the four skills: reading, writing, listening and speaking. Students must become familiar with key business concepts and understand how business works in different cultures. This will be achieved through a variety of classroom activities, as well as home assignments, team work and oral presentations. Students are encouraged to participate.

English at Work 2, Cengage Learning, by Richard Shearn, Andrew Ferris, Greg Tackett, ISBN 9789866 121623

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