112年第1學期-2866 Entrepreneurship 課程資訊

教育目標

Objectives and Contents Students will acquire the knowledge and skills needed to develop the entrepreneurial spirit and pursue opportunity through creativity, innovation, and hard work. Upon completion of the course, students should be able to: 1. Develop knowledge and understanding of the key steps in bringing innovation (technology, process) from laboratory to the market (e.g. performance evaluation, validation, market deployment and adoption). 2. Acquire knowledge on key entrepreneurial skills necessary to launch and grow a small business. 3. Comprehend main aspects of starting and running a small business. 4. Understand and assess that business ideas are valid and have potential for success, nationally and globally. Topics include entrepreneurial thinking; recognizing and creating opportunity; innovation technology roadmap (from laboratory to market deployment); industry and market research; innovation protection and management; business strategy; business models and business plans.

課程概述

Apart from technological knowledge, employees of the 21st century are expected to have skills in areas such as problem-solving, creative thinking, written and oral communication, and teamwork. Therefore, there has been a growing demand from industry to educate science and engineering students in entrepreneurship. The curriculum is centered on three key aspects of entrepreneurship: 1) the individual, the skills, and attributes that make entrepreneurs successful, 2) the business ideas, how to generate them, where to look for them, and 3) how to ensure that business ideas are valid and have potential for success (e.g. innovative technology market deployment, meeting profit goals). Topics include entrepreneurial thinking; recognizing and creating opportunity; innovation technology roadmap (from laboratory to market deployment); industry and market research; innovation protection and management (patent search; how to draft the application); business strategy; business models and business plans; financial requirements and fundraising (investors search); start-up barriers and how to overcome them. This course will be taught entirely in English.

基本資料

必修課，學分數：3-0
上課時間：三/6,7,8[M135]
修課班級：國際學院不分系2
修課年級：2年級以上
選課備註：與永續學程2833課程併班上課。

參考書目

1. Lynch, M., Kamovich, U., Longva, K.K. and Steinert, M. (2019). Combining technology and
entrepreneurial education through design thinking: Students' reflections on the learning process.
Technological Forecasting and Social Change 164. url:
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https://onlinelibrary.wiley.com/doi/epdf/10.1002/sej.4
3. NÖ İyigün (2015). What could Entrepreneurship do for Sustainable Development? A Corporate Social
Responsibility-Based Approach. Procedia - Social and Behavioral Sciences 195 ( 2015 ) 1226 – 1231. url:
https://www.sciencedirect.com/science/article/pii/S1877042815037325
4. Byers, T., Kist, H., & Sutton, R. (1997). Characteristics of the Entrepreneur: Social Creatures, Not Solo
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happen next? The Journal of Technology Transfer volume 46, 393–406 (2021).
https://doi.org/10.1007/s10961-020-09786-6.
Textbooks:
1. Valliere, D. (2019). Entrepreneurial Thinking: Think Different! Edward Elgar Publishing; September
2019. ISBN: 9781788974608. url: https://www.ebooks.com/en-us/book/209782500/entrepreneurialthinking/david-valliere/
2. Longenecker, J.G., Petty, W., Palich, L.E. and Hoy, F. (2020). Small Business Management: Launching
and Growing Entrepreneurial Ventures (19th edition). Cengage Learning (2020). ISBN: 978-0-357-
03941-0
3. Bygrave, W.D., Corbett, A.C. and Zacharakis, A. (2019). Entrepreneurship 5th Edition. pp. 512. url:
https://www.wiley.com/en-us/Entrepreneurship%2C+5th+Edition-p-9781119563099
4. John R. Bessant and