112年第2學期-2770 Electronic Commerce 課程資訊

評分方式

評分項目	配分比例	說明
Attendance and Class Participation	20	Individual
Quizzes	20	Individual
Group Presentation	30	Group
Group Project Report	30	Group

教育目標

1. Describe and explore various business models and marketplace models for e-commerce. 2. Understand the structure and functions of key technologies supporting e-commerce. 3. Identify basic regulatory, ethical and legal aspects of building an e-commerce system. 4. Assess the current and emerging business applications of e-commerce such as e-tailing, e-auction, mobile commerce, and e-business strategies.

基本資料

必修課，學分數：0-3
上課時間：四/3,4[M123] 一/6,7[M232]
修課班級：國經學程2
修課年級：2年級以上
選課備註：

參考書目

Laudon, K. C., & Traver, C. G., (2022) E-Commerce 2021-2022: Business. Technology. Society., 17th Edition,Pearson Education Limited, Harlow, United Kingdom.