113年第2學期-5852 AI在企業管理的應用與創新 課程資訊

評分方式

評分項目 配分比例 說明
Class participation and attendance 10
Individual reflection report 30
Group project: business strategic plan 45
Peer evaluation for project contribution 15

選課分析

本課程名額為 30人,已有0 人選讀,尚餘名額30人。


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授課教師

王鳳奎

教育目標

The development of modern Artificial Intelligence (AI) has sparked a new industrial revolution, and tools like ChatGPT, launched in late 2022, have propelled AI's applications and innovations in business management to new heights. AI-driven intelligent technologies, including IoT, big data analytics, blockchain, and smart devices, have permeated every aspect of commercial applications, becoming a mainstream approach in contemporary business management. These technologies primarily assist managers in analyzing, judging, and predicting business challenges, thereby enhancing decision-making efficiency and accuracy. This course introduces fundamental concepts and knowledge of business management and AI technologies. It aims to cultivate students' ability and attitude to explore, collaborate, and think innovatively, applying AI technologies, particularly generative AI tools, to solve real-world business management issues and develop innovative solutions. The course integrates both theory and practice of AI applications and innovations in business management with AI Tools.

課程資訊

參考書目

1. Compiled materials and PPTs by the instructor
2. ChatGTP

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