105年第1學期-2552 觀光事業概論 課程資訊

課程分享

選課分析

本課程名額為 50人,已有52人選讀,尚餘名額-2人。

評分方式

評分項目 配分比例 說明
attendance 10
midterm 35
quizes and case discussion 20
final report 35

授課教師

汪淑台

教育目標

This course explores the key elements in tourism and travel industry. The following objectives will be accomplished: 1. Fundamental understanding of elements in tourism industry 2. Defining the opportunities for career planning 3. Further establishing the ability in planning tourism and travel activities 4. Exploring the impacts related to tourism development

課程資訊

參考書目

Cook, R. A., Yale, L. J., & Marqua, J. J. (2010). Tourism:the Travel Business. 4th (ed). New Jersey: Pearson Education, Inc. (Prentice Hall).