110年第1學期-6121 Business Analytics and AI Application 課程資訊

評分方式

評分項目	配分比例	說明
期中考	30
期末報告	30
作業與討論點名	40

教育目標

This course provides an introduction to big data analytics and AI for all business, including those with no prior analytics experience. You will learn how data analysts describe, predict, and inform business decisions in the specific areas of marketing, human resources, finance, and operations, and you will develop basic data literacy and an analytic mindset that will help you make strategic decisions based on data. In the final Capstone Project, you will apply your skills to interpret a real-world data set and make appropriate business strategy recommendations.

基本資料

必修課，學分數：3-0
上課時間：三/6,7,8[M007]
修課班級：國企碩學程1
修課年級：年級以上
選課備註：English-Taught Course for All-Major Senior/Graduate Students

參考書目

Data Mining for Business Analytics: Concepts, Techniques and Applications in Python