111年第1學期-2777 Survey Methodology 課程資訊

評分方式

評分項目 配分比例 說明
Exercises 20
Project 40
Midterm Exam 20
Final Exam 20

選課分析

本課程名額為 50人,已有50 人選讀,尚餘名額0人。


登入後可進行最愛課程追蹤 [按此登入]。

授課教師

Carol Anne Troy

教育目標

This one-semester course covers the fundamentals of surveys in market research and the social sciences. The main emphasis will be on opinion surveys. The course will give students a foundation for carrying out their own surveys, either on the job or in graduate research. Second, it will make students into critical readers, capable of evaluating the results of questionnaires conducted by others.

課程資訊

參考書目

To be arranged