111年第2學期-1159 Business Policy and Strategy 課程資訊

評分方式

評分項目	配分比例	說明
Class Participation and Discussion	30
Business Plan: Individual Presentation	30
Business Plan: Group Presentation	40

教育目標

This capstone course aims to enhance and integrate comprehensive business decision-making skills for students across various disciplines in management through intensive team work and interactive discussion with peers and advisors of diverse expertise. The students are to complete with team members a professional business plan that contains the executive summary, study of alternative business opportunities based on industry and macroeconomic analysis, and critical review of effective plan execution in terms of marketing, financing, organizational, and supply-chain strategies. The plan will be continually revised at regular meetings with the advisors over the semester before being submitted and presented to a committee composed of internal and external examiners for final review in a scheduled open-campus event welcoming active online and/or face-to-face participation by invited family members and friends in addition to parallel sessions of poster presentation to the public on campus.

基本資料

必修課，學分數：0-3
上課時間：三/13,四/13,五/13[M132]
修課班級：管理學院2
修課年級：2年級以上
選課備註：全英語授課，限管院國際菁英組人工加選修課，不可作為英文畢業門檻替代課程。

參考書目

There is no single textbook that fits this course. Supporting lecture notes and supplemental material for in-class discussions are to be distributed following the progress of the course.