商用英文(一)

111學年第2學期 必修課 2 學分
授課大綱
35
名額
33
已選
2
餘額
上課時間
二/6,7[PG103]
授課教師
Office Hour:Tuesday, From 12:10-2:00 pm Friday, From 12:10-1:00 pm or by appointment at ELC office
修課班級
國貿系2C · 2年級以上
課程資訊
選課分析

Attendance & Participation 20
Oral Presentation 20
Quizzes 20
Midterm Paper-based Exam 20
Final : Paper-based Exam 20

Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories includes: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.

The design of this course is based on the concept of using business English for international communication. The primary goal is to improve a learner’s communicative competence by reviewing a variety of situations, understanding their purposes, and practicing through given roles in business related work field. The course covers the four key language skills: listening, speaking, reading, and writing, as well as improving conversation skills and building business vocabulary.


Intelligent Business Intermediate Course Book (with Style Guide), Trappe, Tonya、Tullis, Graham,Pearson Education, 2006

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