商用英文(一)

113學年第1學期 必修課 2 學分
授課大綱
35
名額
20
已選
15
餘額
上課時間
二/1,2[M122]
授課教師
Office Hour:Tuesday, From 12:10-2:00 pm Friday, From 12:10-1:00 pm or by appointment at ELC office
修課班級
國貿系2A · 2年級以上
課程資訊
選課分析

Attendance & Participation 20
Oral Presentation 10
Quizzes 20
Midterm Paper-based Exam 25
Final : Paper-based Exam 25

Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories includes: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.

The design of this course is based on the concept of using business English for international communication. The primary goal is to improve a learner’s communicative competence by reviewing a variety of situations, understanding their purposes, and practicing through given roles in business related work field. The course covers the key language skills: listening, speaking, reading, as well as improving conversation skills and building business vocabulary.


Intelligent Business Upper-Intermediate Course Book (with Style Guide), Trappe, Tonya、Tullis, Graham
, Pearson Education, 2006

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