113年第2學期-5929 科技與市塲 課程資訊
評分方式
評分項目 | 配分比例 | 說明 |
---|
選課分析
本課程名額為 15人,已有20 人選讀,尚餘名額-5人。
登入後可進行最愛課程追蹤 [按此登入]。
授課教師
尹?雅教育目標
To understand how companies adjust their international strategies based on the global environmental changes (e.g., globalization)
• To build skills and respect toward the understanding of cultures of nations by critically analyzing the social, political, legal, and economic forces that affect the business performance of international marketing
• To develop managerial reading skills with a goal of acquiring the ability to understand and synthesize readings and business cases presented in a class
• To build communication and teamwork skills through the group project
• To familiarize students with extant “tools” of international marketing beyond
the textbook such as the Internet, government databases, etc.
課程資訊
基本資料
選修課,學分數:0-3
上課時間:三/2,3,4[M613]
修課班級:國貿碩1
修課年級:1年級以上
選課備註:英語授課。限本系15人選課,外系同學請至系辦公室人工加選。
教師與教學助理
授課教師:尹?雅
大班TA或教學助理:尚無資料
Office HourM604
授課大綱
授課大綱:開啟授課大綱(授課計畫表)
(開在新視窗)
參考書目
They will be introduced in the lecture.
開課紀錄
您可查詢過去本課程開課紀錄。 科技與市塲歷史開課紀錄查詢