114年第2學期-2770 Electronic Commerce 課程資訊

評分方式

評分項目 配分比例 說明
Class Participation 20 Individual (Practical Sessions)
Midterm Presentation 20 Group (Business Proposal Presentation)
Final Presentation 30 Group (Outcome Report Presentation)
Attendance 10 Individual
Final Examination 20 Individual

選課分析

本課程名額為 40人,已有27 人選讀,尚餘名額13人。


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授課教師

Tan Jue Xin

教育目標

Upon completion of this course, the students should be able to: 1. Describe the basic concepts of e-commerce and its infrastructure, risk and security threat. 2. Recognize the tools, software and business models (B2C & B2B) of e-commerce. 3. Assess the current and future business applications of e-commerce.

課程資訊

參考書目

Laudon, K. C., and Traver, C. G. (2024). E-Commerce 2020-2021: Business, Technologies, Society (18th ed.). Upper Saddle River, NJ: Pearson Education International.

開課紀錄

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