114年第2學期-2832 Digital Graphic Design and Creativity 課程資訊

評分方式

評分項目	配分比例	說明
Participation & Peer Critique	20	Active engagement in class workshops and critiques. Students are expected to share work-in-progress, give and receive feedback, and contribute ideas during discussions. Collaborative critique helps develop creative thinking and design communication skills.
In-Class Assignments	30	Weekly exercises using Recraft, Vizcom, Spline, and SelfCAD. These hands-on tasks (e.g. generating a logo with AI, modeling a given object in 3D) reinforce practical skills.
Midterm Exam	20	Midterm exam is to check students in using Recraft, Vizcom, Spline, and SelfCAD skills.
Final Portfolio Project	30	The main assessment is an individual creative project. Students create a cohesive set of deliverables (AI-generated visuals, 3D models, and written reflections) and compile them on a Wix portfolio site.

教育目標

By the end of the course, students will be able to: •Leverage AI for visual ideation: Use AI image-generation and sketch-rendering tools (e.g. Recraft’s text-to-image, Vizcom’s sketch-to-illustration) to create and iterate on concept designs. •Develop AI-driven creative briefs: Use ChatGPT or Notion AI for brainstorming and generating creative briefs, mood boards, and style guides for design projects. •Construct 3D models and prototypes: Build interactive 3D objects using friendly CAD tools (SelfCAD, Spline) to realize product or design concepts. Learn the foundations of 3D design through hands-on modeling (sketching, extruding, sculpting) and animation, reinforcing spatial reasoning. •Apply design thinking and iteration: Employ an iterative design process, refining ideas through rapid prototyping in both 2D and 3D. Students learn to “iterate, refine, and improve” models, fostering an innovative mindset. •Create a professional portfolio: Publish a digital portfolio website that showcases projects, using Wix’s drag-and-drop platform and AI-assisted templates. The portfolio will integrate students’ AI-generated visuals and 3D models. •Demonstrate digital creativity: Synthesize digital tools to solve design problems. The course emphasizes digital creativity skill. Students will combine tools to produce original work (e.g. logo, poster, or product mockup) that reflects creativity and technical skill.

基本資料

選修課，學分數：0-2
上課時間：一/6,7,8[M024]
修課班級：永續學程1-4
修課年級：1年級以上
選課備註：教室安排第二校區電腦教室。

參考書目

1. Norman, D. A. (2013). The design of everyday things (Revised and expanded ed.). New York, NY: Basic Books. (Recommended for foundational design thinking.)
2. Eleftherios Triantafyllidis (2025). AI DESIGN MASTERY: The 2025 Guide to AI Design with MidJourney, Canva AI, Firefly, and More (Creative AI Mastery Series), Amazon.
3. Chen, X. (2024). AI product design creation: Intelligent design and applications based on Midjourney. Beijing, China: Peking University Press.
4. Li, Y. (2023). AIGC and the new future of design creativity. Beijing, China: China Youth Press.