數位轉型之平台經濟

115學年第1學期 英語授課 選修課 3 學分
授課大綱
30
名額
0
已選
30
餘額
登記 26 人 · 選上機率 99.9%
上課時間
二/2,3,4[M217]
授課教師
Office Hour:Office hours are to be announced in class. Appointments can also be made with prior arrangement.
修課班級
共選修1-4(管院開) · 1年級以上
課程資訊
全英授課,開放全校學生修習,限30人。
選課分析

Course Participation and Interaction 30 Students are required to attend class
Assignment 30
Final exam/presentation 40

This course comprehensively explains the fundamental principles underlying digital transformation and platform business. The practical application of these concepts to real-world scenarios is vital to the course. Through analysis of various industries using relevant theories and concepts, students will develop a deep comprehension of how digital transformation shapes different sectors. This analytical approach enables students to evaluate firms' strategies for digital transformation and assess their effectiveness in adapting to the digital age. Furthermore, the course emphasizes the importance of case studies in generating valuable insights. By studying real-life examples, learners will be able to extract key lessons and best practices, allowing them to make informed decisions when faced with similar challenges. Overall, this course equips students with the tools and frameworks to comprehend, evaluate, and strategize in digital transformation. By combining theoretical knowledge with practical applications, students will be well-prepared to navigate the complexities and opportunities presented by the digital era.

Parker, G., Van Alstyne, M., & Choudary, S. P. (2016). Platform revolution How networked markets are transforming the economy—And how to make them work for you. W. W. Norton & Company.

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