108年第1學期-1298 商用英文（一） 課程資訊
|Attendance & Participation||20|
|Midterm Paper-based Exam||20|
|Final : Paper-based Exam||20|
The design of this course is based on the concept of using business English for international communication. The primary goal is to improve a learner’s communicative competence by reviewing a variety of situations, understanding their purposes, and practicing through given roles in business related work field. The course covers the four key language skills: listening, speaking, reading, and writing, as well as improving conversation skills and building business vocabulary.
Have students analyze various aspects and concepts of management, international business theory, marketing, and business ethics. Exposure to a variety of related theories includes: relationship learning, strategic leadership, global logistics, partner selection, trust, commitment, relationship memory, etc.