98年第1學期-2968 從廣告中學英文 課程資訊

課程分享

選課分析

本課程名額為 30人,已有29人選讀,尚餘名額1人。

評分方式

評分項目 配分比例 說明
Midterm oral communicative exam 15 Vocabulary definition and a free talk related to the course
Electronic portfolio project 40 Self-assessment (10%), peer-assessment (10%), and teacher-assessment (20%)
On-line feedback writing 15 Students need to view their group members’portfolios and give feedback (50 ~ 100 words) on their advertisement materials and classroom presentation/discussion before 1 PM each Monday.
In-class discussion and participation 30 Students will have different group members every two weeks.

授課教師

劉美惠

教育目標

On completion of the course, students should be able to 1) improve language skills through reading English advertisements dealing with diverse and global issues, 2) be familiar with the Internet technology to compile an electronic portfolio in English, 3) foster problem-solving and critical thinking skills by interacting in groups, and 4) become autonomous and self-directed English language learners.

課程概述

This is a one semester course designed to make learning English a practical and interesting experience by drawing teaching materials from advertisements. Students will compile Internet-based electronic portfolios which aim to engage students in self-directed learning, reflection, self-assessment and peer-assessment. The electronic portfolio used in this class is a ready-made webpage, taking about 15 minutes to create. The instructor will provide a sample portfolio on which the students may model their work. Students will then collect theme-based advertisements from various sources, such as Internet, newspapers, magazines, flyers, and brochures. All collected materials will be uploaded to individual portfolios two days before each class session. Students will be responsible for highlighting key words or phrases in their collected materials. Students will read group members’ on-line portfolio collections before class meeting time, and discuss selected advertisements in groups during class sessions. After class, students will write their inquiry about the advertisements and their feedback on other group member’s introduction of materials on the internet. Students will be expected to reflect on their portfolio collections. By participating in this portfolio project, students will be able to enhance their interaction with classmates and develop English communication skills inside and outside the classroom.

課程資訊

參考書目

(1) Students will not need to purchase any course materials. Theme-based materials will be collected from various sources, such as advertisements pertaining to travel, electronic products, overseas education, real estate, and household goods. The total word-counts of each theme-based advertisement collection will range from 300 – 400 words, depending on students’ selection of concise or detailed materials.
(2) Students will need access to computers, English materials (e.g., newspapers, magazines, flyers, or brochures), and English-language Internet resources.