108年第1學期-2298 餐旅研究方法 課程資訊

評分方式

評分項目 配分比例 說明
Class participation and attendance 30
Midterm Exam 30
Group Research Outline 40

選課分析

本課程名額為 80人,已有67 人選讀,尚餘名額13人。


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授課教師

呂秀如

教育目標

Course Objectives and Contents After finishing this course, students will reach following goals. -To gain knowledge of the different types of reseach methods -To develop research problems and hypotheses -To learn how to find proper literatures for related topics -To learn how to analyze and interpret data in basic level -To be able write and present a reserach proposal -To be able write and present a research proposal

課程概述

This course will introduce students to a variety of issues, concepts and methodological techniques popularly used in hospitality research in Taiwan or elsewhere. This course is intended to help you familiarize with a wide rang of research topics in the hospitality industry and equip you with skills necessary for independent study of research methods. It is expected, after finishing this course, students can have the basic knowledge and skills to conduct research independently. These skills and knowledge will also help you to get ready for your thesis as well as the future graduate school’s work.

課程資訊

參考書目

研究方法-入門與實務 2014 Ranjit Kumar 著 謝雨生審閱 黃國光譯 雙葉書廊 ISBN:9789866018824